Whether you’re in the healthcare, auto, or travel industries, you might be interested in which goals are available in Google Analytics? Analytics can give you a better insight into your clients’ behavior and help you improve your return on investment. It’s surprising how many websites that use Google Analytics don’t have their goals set up.
There are so many metrics out there that it’s hard to use them all. That’s where goals come in. By figuring out what your site’s goals are and turning those goals into measurable actions, you can easily track your site’s performance and get an idea of how it’s doing.
Even within Google Analytics itself, there are lots of different types of goals that can be set. So, in this post, we’ll walk you through all the GA Goals you can set and how you can use them to make better online business decisions based on data. Let’s get started!
What Are Google Analytics Goals?
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Before knowing which goals are available in Google Analytics? First, you need to know what Google Analytics Goals. Google Analytics goals are a set of metrics that track and report the frequency of specific actions taken by visitors to a website.
These actions may also be referred to as objectives or key results. These actions may include visits to a page, the duration of time spent on that page, the completion of a form, and a variety of other activities.
However, they are all intended to represent a visitor’s steps in the process of becoming a customer. Therefore, prior to setting effective goals, it is necessary to identify the types of actions desired by the visitors. Do they wish to request a quote, watch a video, or make a purchase?
All of these actions and more can be tracked in Analytics. To view the goal settings for your site, click the “Admin” tab and then click “Goals” in the “View” column. If you have any existing goals set, you will see them here. Additionally, you will be able to set and configure new goals.
What Are The 4 Types Of Goals In Google Analytics?
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Here is the answer to the question that asks which goals are available in Google Analytics? Basically, there are four types of Google Analytics goals you can create for your business under Google Analytics.
There are Destination, Duration, Pages per session, and Event. If you use Google ads for your business then these four goals can really help you get the results you always wanted. Here we are about to discuss all these four goals.
1) Destination:
Which goals are available in Google Analytics? we already told you about those four available goals in Google Analytics. One of the most important goals among all of them is destination. With the help of destination tools, you can track your users and get notified whenever any user of the internet lands on a particular web page on your business website.
To set this destination goal all you have to do is enter the URL of the specific page you want to set as your goal and Google Analytics will track it whenever any users visit that page since it considers that as a conversion. Can you believe that it is that simple?
2) Duration:
Just like the name duration goal determines the time limit one user spends on the website. This goal allows you to have a watch on the duration list of users of your website. Basically, the duration goal tracks the user’s engagement. You can watch over how many internet users actually stay on your website and for how long.
The spent time limit of users on your website, their activities, engagement, etc. You can also be specific about the accurate time limit you want to watch over. If you are not sure about this then you can just take a look at the average time limit users spend on a website.
3) Pages Per Session:
One of the most simple goals on Google Analytics is the page per session goal. The goal tracks the number of pages one user receives when they live on your site or should we say the pages per session of users on your website. This is one of the most important goals in the answer to the question of which goals are available in Google Analytics?
This is also a great goal to track the user engagement of your website and to see how many users reach how many pages of your website and which are the pages that need improvements. If you set this goal then after tracking the user engagement you can have a better understanding of what your website visitors actually want and need.
4) Event Goals:
This goal allows the website owners to track the different actions one user did on the website. Event goals are important in case you want to find out how many users did some activities like filling out a form, playing a video, downloading a file, etc.
his can help you to understand if the events on your website are important and if not then what changes you need to make on your website.
When Does A Default Analytics Session Expire?
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Since you want to know which goals are available in Google Analytics? We thought you might also want to know when a default analytics session expires.
A session in Analytics starts when a user opens your application in the foreground or views a page or screen, and there is no session active (i.e., their previous session has expired). By default, a session terminates after 30 minutes of inactivity. There is no limit to the length of a session.
Conclusion
This article starts with a very common question that asks which goals are available in Google Analytics? We tried our best to provide you with all the essential information that you needed regarding this topic. To wrap it up all we can say is that we hope that you find this article informative and satisfied with the answer.
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